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Meta Ads · Lead gen

Multi ad set lead campaign

A Facebook lead generation campaign split across several ad sets to find the cheapest audience.

289
Leads
$2.42
Per lead
7.3K
Reach
Meta Ads Manager showing 289 leads from four ad sets at $2.42 per lead
Meta Ads Manager showing 289 leads from four ad sets at $2.42 per lead

How I approach Meta Ads projects

  • Campaign strategyThe right objective, structure and offer for what you want: leads, bookings or sales.
  • Audience researchInterest, lookalike and custom audiences chosen from who actually buys from you.
  • Multiple ad setsSeveral audiences and creatives tested side by side to find the lowest cost per lead.
  • Ongoing optimisationBudgets, bids and creatives adjusted as the results come in.

More about Meta Ads

More work

TikTok Ads Manager showing 3,009 leads at $1.80 cost per result and 844,358 impressions

TikTok AdsDental

Dental lead generation

A TikTok lead campaign for a dental practice that brought in 3,009 leads at a very low cost per lead.

3,009
Leads
$1.80
Per lead
844K
Impressions
Email platform report tiles showing 150,000 emails sent and delivered, 135,710 opened and 120,557 clicked

Cold EmailB2B

High-volume email campaign

A large B2B send with strong inbox placement, measured from the sending platform’s own report.

150K
Sent
90.4%
Open rate
80.3%
Click rate

Want this for your business?

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